FOR BETTER and
sometimes worse, Barry Manilow has achieved icon
status. One music trade magazine, Radio and
Records, that keeps track of such things has
anointed him "the number one adult contemporary
artist" of all time.
When many a TV or movie (say "Will & Grace"
or the dark comedy "Unconditional Love") aims to
evoke an old-school, romantic-pop state of mind,
the production has characters fantasize an
encounter with Manilow, or exploit one of his
many big ballad hits - like "Mandy" or "Looks
Like We Made It," "This One's For You" or "I
Write The Songs."
The often-historically minded "American Idol"
has twice had Manilow as its special guest, for
a theme-night focus, performance and coaching
session. The first time, Manilow made a
stylistic connection with Clay Aiken that worked
out well for both guys, with a lot of
cross-pollination of fans. "I'm Barry Manilow
... this is what Clay Aiken will look like in 30
years," Manilow would later kid in concert.
On the down side, some radio stations have
tried to tout their innate hipness by vowing
that you'd never, ever hear Manilow's safe and
syrupy music on their airwaves. When one
high-profile station pulled this promotion in
Manilow's home town of L.A., his lawyers
responded with a defamation-of-character
lawsuit. Two days later, the station stopped
poking fun at the guy.
Asked the other day what it feels like to be
a larger-than-life symbol, Manilow offered a
bemused and self-effacing response. "If you last
as long as I have, you turn into an 'icon,'" the
64-year-old singer/writer/producer/arranger said
with a laugh during a rehearsal break for his
latest concert production. The show, grandly
billed "An Evening of Music and Passion," debuts
here at the Wachovia Center on Saturday. "I
guess 'icon' is better than calling me an old
fart," ruminated the talent. "But what they're
really saying is you are an old fart! Truth is,
I don't consider myself an icon. I consider
myself a working musician, and a very lucky
one."
As for the business of being the
biggest-selling Adult Contemporary artist,
Manilow added, "Of course I'm very proud and
happy that happened. But I'd be making music, no
matter what. And the success of my career is
really a combination of, a reflection of, so
many people. With self-contained artists who
write all their own material, it's about just
them - a Sting or an Elton John. With me, it's
all about Clive Davis [the label chief with whom
he's enjoyed his biggest successes], and my
co-producers, and all of those brilliant
songwriters who came up with the hits for me."
Like disco, like hip-hop, Manilow and his
music have been "counted out" as passe, more
than once, I noted. The first time, he responded
agreeably, he actually inflicted the wound on
himself. "I walked away from it in 1984,"
Manilow recalled. "I'd started in '74 with
'Mandy.' A decade later, I felt burned out. I
told Clive that I'd used up every trick I knew -
every time change, every production touch, the
big endings, the small endings ... Clive allowed
me to do the '2:00 a.m. Paradise Cafe' album -
my first flirtation with jazz and blues singing
and composing. I brought some great people in
for that project - including Mel Torme, Sarah
Vaughan and Gerry Mulligan. And from that moment
on, I kind of eased away from the pop music
world. I needed to play around in other styles
like jazz, with film scoring, and with stage
musicals."
Manilow's very first showbiz recognition at
age 21 had come from scoring the off-Broadway
musical "The Drunkard," which wound up running
for eight years. In his post-pop-star return to
form, he'd expand his hit song "Copacabana" into
a stage show that toured the United States and
played in London for two years. Then he put his
soul into a show called "Harmony," a
historically based musical about a Jewish
performing troupe in pre- and early Nazi Germany
that was booked to try out in Philadelphia four
years ago. It ran out of steam when the producer
couldn't complete the financing. "Writing that
show was the most thrilling and heartbreaking
experience of my life," Manilow recalled. "It's
the thing I'd want most to be remembered for,
and for people to hear. With a little luck,
maybe there will be a version of it produced
someday." (You can hear highlights on the last
album he did for Concord in 2004 - "Scores:
Songs from 'Copacabana' and 'Harmony.'")
While Manilow never stopped being a concert
or TV draw, it wasn't until Davis put together a
greatest-hits collection, "Ulimate Manilow," in
2002 that the singer bounced back onto the
charts. As a follow-up, he mounted his last (he
vowed) extended concert tour "One Night Live!
One Last Time!" and then signed a long-term deal
with the Las Vegas Hilton to be its major
concert magnet, working about 25 weeks a year.
(He recently renewed his contract, through
2008.)
At one Hilton show, Davis came backstage to
see him and proposed that Manilow record a new
album of oldies for Arista, "The Greatest Songs
of the Fifties." "When he suggested this idea to
me, I slapped my forehead and said 'Why hasn't
anyone thought of this idea?' " Manilow said.
Released early last year, the album featured
creamy classics like "Moments to Remember" and
"Unchained Melody" that perfectly keyed into
Manilow's sweet 'n' clear, sincerely sharing
style. Moreover, the project tapped into one of
his core fan groups and the nation's revived
interest in standards. The album became
Manilow's first No. 1 album in 29 years, selling
a staggering 3 million copies. Later in the
year, he came back with an equally cozy/comfy
sequel, "The Greatest Songs of the Sixties"
(featuring the likes of "And I Love Her" and
"Can't Help Falling in Love") that debuted at
No. 2 and has sold almost as well.
Two weeks hence, he'll be following up with,
you guessed it, "The Greatest Songs of the
Seventies." This set will boast mellow Manilowed
treatments of "How Can You Mend a Broken Heart,"
"You've Got a Friend" (a duet with Melissa
Manchester), "(They Long to Be) Close To You"
... well, you get the idea. And since this is
Manilow's own decade, the package also features
new acoustic versions of eight songs from his
catalog. "We're concentrating on all this
material in the new concert show, too, in pretty
much chronological fashion. Frankly, it's also
what we do in Las Vegas, but this is the
blown-up version. In Vegas, I can't stay on
stage for more than 75 minutes, but in the arena
I can stay on as long as we want. This is a lot
of fun, but it's also a lot of hard work."
So which is Barry's your favorite decade?
"Truthfully it's the '40s. I think I was born
too late. Those one or two albums that allowed
me to swing with a big, crazy, kick-a-- band is
the material that's most thrilling to do. Sure,
I love 'What A Difference a Day Makes,' 'Love is
a Many Spendored Thing,' 'Can't Keep My Eyes Off
of You,' and now all the '70s material. But I
really love the '40s stuff best because it plays
against my image. I really know how to do that
music. It's genuine and honest. And I was really
raised in it while I made a career out of pop,
which I didn't know how to do ... just kidding."
Wachovia Center, 3601 S. Broad St., 8 p.m.
Saturday, $13, $78, $138, $253, 800-298-4200,
www.ComcastTIX.com.